"How am I supposed to do all of that!" you're probably thinking. That's where Openherd comes in.
We've made it easy to market in multiple places with only one set of edits. Just update your Openherd account and your OH hosted farm website, affiliate pages*, and Openherd profile automatically update all at the same time!
Edit multiple sites in one place!
Openherd, the Sales Funnel, and You!
From the diagram above, it's clear that selling your alpacas involves first doing a good job with exposure and presentation. Openherd provides you with the tools to easily upload and manage your farm and alpaca information and we take care of the exposure and presentation. It's a great partnership of doing what we do best, so that you can do what you do best - focusing on your animals and customers.
Openherd's Virtual Farm (vFarm) plans are designed with this sales funnel engine at their core, enabling you to get maximum results from your marketing efforts. Plans & Pricing >
Exposure
Even if you have a great product but are not putting it in front of lots of people, they won't know it's there. If they have heard of your product before but you don't continue to stay in front of people, they will quickly forget about you and pay attention to what's freshest in their minds ("out of sight, out of mind").
Openherd.com is the best place to get industry exposure for your farm. With over 3000 alpaca farms represented, it is the largest and busiest alpaca marketplace anywhere, giving you the broadest audience and greatest exposure.
Presentation
The saying goes, "build a better mouse trap and they will buy it." That is not true. Good products don't just sell themselves. That's because marketing is primarily about perceptions not products ("perception is reality"). If you do a poor job of presenting your product, it won't be perceived well, even if in reality it is better than your competitor's.
Openherd Virtual Farm (vFarm) plans do the hard work of bringing your imagery, descriptions, and other information together into a seamless online experience that will leave visitors with the very best impression of you, setting them up to become your customer.
Sales
Just because you have a good product doesn't mean people will buy it. Their trust of you and your product and their emotional experience must be very positive before they will buy. By getting effective exposure and presenting yourself well, you will set your prospects up to perceive your product for what it is and the ball's now in your court to ask for the sale!
Openherd is here to take the technical headache, high costs, and time burdens out of your online marketing and give you the industry's most advanced and effective tools for marketing what you have worked so hard to offer.